As Summer '15 Growth Intern, I got to work on three awesome projects on one of the most popular video streaming apps for Chromecast.
I lead customer support for Videostream's then over 1.2 million customers (now close to 2 million!!). That meant resolving 2,148 email support tickets over 4 months and writing close to 90 canned responses so I could do my job more efficiently
With in depth customer knowledge and feedback, I could confidently redesign the Videostream websiteto focus on the benefits that actually resonated with customers. The new website I developed beat split tests across the board and on certain metrics had up to 32% better download conversion rates than the old website.
The new website also got more users to come back to Videostream leading to a 12% increase in weekly active users that has remained since (not a one time boost)!